Whether you’re thinking of selling now or just watching the market, it pays to understand what today’s buyers are really looking for. At Oakfield Estate Agents, we’re speaking to buyers every day—across East Sussex and we’re seeing clear patterns in what’s capturing their attention (and their offers).
So, what’s hot in today’s market? Here are the top trends we’re seeing from the front line.
- Move-In Ready Homes Are Stealing the Spotlight
Buyers are increasingly prioritising properties that are clean, modern, and well-maintained. Despite lowering mortgage rates, many simply don’t want (or can’t afford) a major renovation after moving in.
Tip for Sellers: A fresh coat of paint, minor repairs, and decluttering can go a long way in making your home feel move-in ready.
- Outdoor Space Is Still a Big Draw
Whilst the days of the pandemic are long gone, the demand for gardens, balconies, and access to green space is still strong. Buyers continue to favour homes with private outdoor areas—even if it’s just a tidy patio or courtyard.
Local Insight: In East Sussex, the mix of town and countryside continues to attract buyers looking for a more balanced lifestyle.
- Open-Plan Living Is Back on Trend
After a brief shift toward more segmented spaces for home offices, we’re now seeing renewed interest in open-plan kitchens and living areas. Buyers are looking for light, flow, and social spaces.
Tip for Sellers: If your home already has an open layout, stage it to emphasise light and space. If not, even simple layout tweaks can help improve flow.
⚡ 4. Energy Efficiency Is Becoming a Dealbreaker
With rising energy costs, buyers are paying more attention to EPC ratings, insulation, heating systems, and window quality. A low EPC rating may raise red flags—or be used as a negotiating tool.
Tip for Sellers: Consider small upgrades like LED lighting, smart thermostats, or draft-proofing to improve your energy profile without major expense.
- Fast Internet and Work-From-Home Space Still Matter
Remote or hybrid working is here to stay for many buyers. A dedicated office space—or even just a quiet corner—along with strong broadband is still a priority, especially for professionals moving out of London or larger towns.
Local Insight: Buyers relocating to East Sussex often ask about connectivity and work-from-home potential right away.
- Location Still Reigns Supreme—But It’s Evolved
Proximity to good schools, transport links, and local amenities remains key. But now, more buyers are also asking about community feel, quiet streets, and access to walking trails or countryside.
Final Thoughts: Use These Trends to Your Advantage
Understanding buyer behaviour gives you a real edge when preparing to sell. By presenting your home in a way that speaks to what buyers want right now, you not only attract more interest—you also improve your chances of getting the best price.
At Oakfield, we know what buyers are asking, what they’re avoiding, and what makes them offer. If you’re thinking about selling, we’d love to give you a free market appraisal and advice on how to position your property for today’s market.
Get in touch with your local Oakfield branch today, find the contact info here.